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WELCOME

My name is Mar Huguet

Account Coordinator, Corporate Partnerships Marketing

Miami HEAT

 

B.S. in Public Relations

Minor in Innovation & Entrepreneurship at Boston University

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ABOUT ME

Now a graduate of Boston University with a degree in Public Relations, I’ve developed a deep passion for brand marketing and its ability to build authentic, lasting connections between brands and their audiences. My hands-on experience with the Miami HEAT has allowed me to manage a $700K+ partnership portfolio, execute end-to-end sponsorship activations, and collaborate across departments to deliver seamless, high-impact experiences for fans and partners alike. I thrive at the intersection of strategy and creativity—turning insights into campaigns, activations, and storytelling that resonate across platforms. What excites me most about this field is how it blends strategy and creativity—turning insights into campaigns, activations, and storytelling that resonate across platforms. I thrive in fast-paced, collaborative environments where marketing meets culture, entertainment, and community—and I’m eager to continue creating experiences that are both impactful and memorable.

MY PROJECTS

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01

2006 CHAMPIONSHIP CELEBRATION NIGHT

Miami HEAT x American Airlines

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02

HEAT

DAY OF SERVICE

Miami HEAT x American Airlines

03

MARKETING STRATEGY FOR FORMULA 1

ELVTR Motorsports Marketing & Partnerships

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